Introducing, the Nintendo Wii

Yeah, you heard me.

Nintendo today announced the new name of their next-generation console, previously codenamed “Revolution.” The new name is “Wii,” pronounced like the word “wee.”

There you have it.

EDIT: Hear me out, people. Try to have your brain hear these names for the first time:

1. iPod
2. GameBoy
3. PlayStation
4. Xbox
5. Google
6. Yahoo
7. Ebay
8. I could go on and on….

I fully expect the name to grow on people, become a brand worth contending with, and we are such tools…we freak out every time we hear something we are not sure about. Then it becomes ubiquitous.

EDIT: A forum conversation has broken out.